At MercadoDia, your privacy matters. This Privacy Policy explains how we collect, use, and protect your information when you use our website and HTML5 (H5) games. By accessing our services, you agree to this Policy.
1. Information We Collect
1.1 Personal Information
We may collect personal data when you contact us or interact with certain features:
Name and email address
Account credentials (if accounts are offered)
Details you provide in customer support requests
1.2 Browsing and Usage Data
When you access our site or games, we automatically collect:
IP address, browser type/version, device model/OS
Game sessions, progress, interactions, basic performance metrics
1.3 Approximate Location Data
If enabled in your device or browser, we may collect approximate location to personalize content and ads.
1.4 Cookies and Similar Technologies
We use cookies and similar tech to:
Remember preferences and enhance user experience
Deliver and measure advertisements
Analyze usage via analytics tools (e.g., Google Analytics)
You may manage or disable cookies in your browser settings; some features may not function properly if cookies are disabled.
2. How We Use Information
We process data to:
Operate, maintain, and improve the website and games
Personalize content and recommendations
Provide customer support and communicate with you
Monitor security, prevent fraud/abuse, and comply with legal obligations
Deliver ads (including interest-based ads where permitted)
Our legal bases may include consent, performance of a contract, and our legitimate interests, depending on your jurisdiction.
3. Information Sharing
We do not sell personal data. We may share information:
Service Providers: Analytics, hosting, content delivery, customer support, and (if applicable) payment processors
Advertising Partners: To deliver relevant advertising and measure performance (you can adjust ad preferences in your device/browser)
Legal/Compliance: When required by law, to protect rights, safety, or the integrity of our services
4. Data Security & Retention
We use reasonable technical and organizational measures to protect your data from unauthorized access, loss, or misuse.
Personal data is retained only as long as necessary for the purposes described or as required by law. You may request deletion or correction by contacting us.
5. Your Rights
Depending on your location, you may have the right to:
Access and obtain a copy of your personal data
Correct inaccurate or incomplete data
Request deletion (subject to legal obligations)
Restrict or object to certain processing
Withdraw consent where processing is based on consent
Request data portability
To exercise these rights, contact privacy@mercadodia.com
.
6. Children’s Privacy
Our services are not intended for children under 13 (or the minimum age required by local law). If we learn that we have collected data from a child without verifiable parental consent, we will delete it promptly.
7. International Transfers
Your data may be processed in countries different from your own. Where required, we implement safeguards to protect data during international transfers.
8. Changes to This Policy
We may update this Policy from time to time. We will post the revised version with an updated “Last Updated” date. Material changes may be communicated more prominently.
9. Contact Information
Privacy Email: privacy@mercadodia.com
Address: Avenida Paulista, 1374, 10º andar, Bela Vista, São Paulo – SP, 01310-100, Brazil
Phone: +55 (11) 5555-1234